Case Study: Branded Sound for Bissell Brothers Brewing Company
Project Location: Portland, Maine
The Space: The tasting room, mezzanine, brewing area, and outdoor seating area at Bissell Brothers Brewing Company
Products Specified: (10) Terra Series Tr60-MT outdoor speakers in black with laser-etched logo grills and (6) DT400 indoor speakers in black with screen-printed logo grills
One of Portland Maine’s most-popular craft breweries, Bissell Brothers Brewing Company has grown to become a cult favorite since its founding by brothers Noah and Peter Bissell in 2013. When they were building out their Thompson’s Point brewery and taproom and it came time to think about audio, they knew they needed something that both sounded great and kept a low profile. With multiple areas in the facility to accommodate, including both indoor and outdoor spaces, they were looking for a high-performance speaker system that would also allow for customization to highlight their branding and help set the vibe of the space.
Working with the owners to map out the necessary zones of audio to ensure that all areas would receive proper sound coverage, the Leon team then selected products that would deliver the right performance and aesthetics for the job. For the outdoor seating area, four Terra Series Tr60-MT speakers in black were installed, all with the iconic Bissell Brothers logo laser-etched onto the grill. For the indoor space, six DT400 speakers in black with screen-printed logo grills were strategically placed throughout the open, warehouse-style room, and six more Tr60-MT speakers were installed in additional spaces like the main brewing area. The result is a system that provides a robust and balanced listening experience while also incorporating the company’s branding for a customized look that enhances the Bissell Brothers experience.
"The fidelity and sound quality I continue to marvel at...it’s just great. The speakers are incredibly low profile too, you don’t see exposed wires or anything, but when you do see them, they have our logo on it which is great.”
–Peter Bissell, Owner
🎥 by Knack Factory